MUMBAI — Well-known
South actor Nagarjuna is also the proud owner of the iconic Annapurna Studios.
Adding another feather to its cap, the studio has launched India’s first
Dolby-certified postproduction facility for cinema & home.
The latest facility by Annapurna Studios was unveiled by the
'Baahubali' fame director SS Rajamouli. The Vice Chairman of Annapurna Studios,
Nagarjuna also graced the ceremony. Dolby, the state-of-the-art facility aims
to redefine the Indian cinematic experience.
SS Rajamouli spilled his excitment saying, "During the
time of RRR, when we wanted to grade the film in Dolby Vision, we had to travel
all the way to Germany. It was a bit disheartening that I couldn’t experience
my film in Dolby Vision within my own country. But today, I’m thrilled to see a
Dolby Vision grading facility right here at Annapurna Studios."
The filmmaker further added, "Even more exciting is the
fact that, by the time my next film releases, there will be multiple Dolby
Cinema across India. Watching a film in Dolby Vision is an entirely different
experience—the crystal-clear clarity and the way it enhances the nuances of
every frame take storytelling to a whole new level. I can’t wait for audiences
to experience it!"
Vice Chairman of Annapurna Studios, Nagarjuna talked about
how the studio acts as the forefront of innovation in Indian cinema. He was
quoted saying, "From being a pioneer in virtual production to now housing
the country’s first Dolby Certified Postproduction Facility for Cinema &
Home, the attempt has always been to put Indian films on the map. As Annapurna
Studios celebrates its 50th year, this collaboration with Dolby is a testament
to that vision. At Annapurna, our legacy has been to embrace change and
innovation, and this is another step forward in that journey."
Additionally, ED of Annapurna Studios, Supriya Yarlagadda
said, "With Dolby Certified Postproduction Facility for Cinema &
Home, we are introducing a game-changing technology that will redefine how
films are created and experienced in India. We aim to empower filmmakers to
tell their stories with unparalleled precision and impact.”
Meanwhile, an exclusive screening of a few scenes from SS
Rajamouli's "RRR" in Dolby Vision and Dolby Atmos also took place
during the event. The Ram Charan and Jr NTR starrer has now become the
first-ever Indian film to be released in Dolby Cinema.
