- WOKHA — The Department of Legal Metrology & Consumer Protection on Monday
organised an awareness programme on consumer rights at VDB Hall, Wokha, aiming
to educate citizens on the importance of informed consumerism in an era of
increasing trade risks and scams.
- Additional Deputy Commissioner (ADC) and CEO, Wokha Town
Council, Renbomo Ezung, commended the department for its initiative,
highlighting common consumer rights violations such as manipulation of expiry
dates, overpricing beyond the Maximum Retail Price (MRP), and inadequate price
tagging.
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Renbomo Ezung
speaking during an awareness programme on consumer rights at VDB Hall, Wokha,
on Monday. (EM Images)
- He urged consumers to demand receipts as proof of purchase,
stressing the need for active application of consumer rights rather than
passive awareness.
- Surenthung Enny, member of the District Consumer Disputes
Redressal Forum, served as the expert speaker. He advised consumers to
thoroughly inspect products before purchase and report fraudulent practices to
the relevant authorities or consumer rights organizations. Enny emphasised that
consumer rights extend beyond commercial transactions to government schemes and
electricity billing, affirming that legal protections apply to both goods and
services.
- Despite increasing awareness of consumer rights in Wokha,
Enny acknowledged persistent hesitation in filing complaints. He encouraged
local leaders to champion awareness efforts and assured residents that scams
originating from other districts could also be addressed locally.
Also read: Unhealthy food habits, lifestyle behind rising NCDs—Food Safety Commissioner Anoop Khinchi