‘Kalank’ teaser gets over 26 mn. views in 24 hours

The teaser of “Kalank” gave a sneak-peak to the old world charm of Karan Johar’s ambitious project, and it has got love and appreciation from all quarters.

The teaser of the love saga, featuring Sanjay Dutt, Madhuri Dixit Nene, Varun Dhawan, Alia Bhatt, Aditya Roy Kapur and Sonakshi Sinha, was launched on Tuesday. It has garnered over 26 million views in 24 hours across social media platform — YouTube, Facebook and Instagram.

The two-minute video features the entire cast of the film, and transports one to the era of 1940. The teaser builds intrigue around the plot of the film.

Along with the varied hues of love, the Abhishek Verman-directed period drama will also highlight the trials and tribulations of love with the spotlight on communal tensions.

Varun posted: “‘Kalank’ highest amount of views for a teaser in a day.”

Presented by Fox Star Studios, the film is produced by Dharma Productions, Nadiadwala Grandson Entertainment, Hiroo Yash Johar and Apoorva Mehta, and co produced by Fox Star Studios. It will release on April 17.

Appreciating the benchmark, Fox Star Hindi tweeted: “Thank you for showing such love to our eternal love story.”

Dharma Productions also posted: “‘Kalank’ teaser touches 26 million hearts in 24 hours.”

IANS